If you are a parent of little ones in diapers, then you have probably seen the Cynthia Rowley diapers at Target. I rolled my eyes the first time I saw them because designer diapers seem a little frivolous. That is, they seem frivolous until they go on clearance. I couldn't help but buy several packages when I saw them so cheap. $6.48 to be exact. I also had several $1 coupons on Pampers and that made the diapers $5.48 each! That's cheaper than the regular Pampers Cruisers that my little guy wears. I don't wear designer clothing but my little one now has designer diapers. I have to admit that they are pretty darn cute.